SOFIA RICHIE THE NEW IT GIRL

Why Sofia Richie’s Rebrand made her the new IT girl.

If you ever needed more proof that being authentic and real is KING when it comes to branding, this is it!

Sofia went from being semi-known, or Scott Disicks Ex, to overnight IT girl.

How?

By inviting her followers into her life during one of her most important moments.

Her GRWM videos make you feel like she’s your best friend FaceTiming you while she picks her outfit.

Her timeless style of fashion is refreshing during a time of trendy fast fashion.

The timing of her rebrand? GENIUS and it’s not just by luck that she’s risen to It Girl status.

THATS THE POWER OF BRANDING and it could be you too.

We can help get you there and we’re booking new projects NOW

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