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How I became a social media manager in 6 steps
I decided I wanted to start the business & committed to it no matter what
The first step when you’re starting ANYTHING new is committing to the goal. No matter what you see, no matter the ups & downs you need to commit to the decision of starting a business and deciding WHY you’re starting it
Decided who I wanted my ideal client to be
When you start a service-based business you need to decide who your target audience is so you can cater your marketing to that specific person. When I started as a SMM (social media manager) were mental health and wellness coaches
Decided on the services I wanted to offer
There are so many services you can offer as a social media manager. You can choose what services you like & offer those. I started offering, content creation, caption writing, hashtags, and scheduling posts
Priced my services and put together my packages
If you have a monthly income goal you need to work backward from that and price your packages in a way that supports your monthly income goals and the value you bring to the table
Created my Instagram business account
I didn't want to use platforms such as Fiverr or upwork so I decided to start marketing my services on Instagram as a way to get visible to dream clients & build relationships with potential clients
I started posting content daily on my Instagram feed + stories that sold my services + highlighted to my dream clients that I had a solution to their problems
I created a content strategy to speak to my dream clients and I started posting valuable content and sharing about my services daily and within 3 months I had my first ever social media management client & the rest is history
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