being a full-time corporate marketing girly 💫💄

In 2019 I landed an internship at tarte—my first peek into a career in the beauty industry! Four years later, I’ve continued working dream jobs across the beauty space •ᴗ•

If you’ve ever wondered what it’s like to work in the corporate beauty industry or what it’s like as a social media/community manager, keep swiping for some of my day-to-day tasks!

SUPPORT NEW LAUNCHES 🚀

We work very closely with several cross-functional teams to support marketing and business objectives. Product launches and retailer partnerships are examples of newness that can hype up your audience and drive engagement on social and across various touchpoints!

REPORTING & ANALYTICS 📊

Working in social provides the perfect balance between creative and data-driven thinking! Consistently monitoring social performance is crucial to driving strategy behind the production of future content.

WORK WITH INFLUENCERS & CREATORS 👯‍♀️

Merging audiences with like-minded creators is key to driving awareness and conversions! Followers can spot fakeness immediately, so having genuine, authentic relationships with creators goes a long way.

BRIEF & CREATE CONTENT 🎥

Producing content can be expensive! We’re always looking for smarter ways to spend our budgets which has led my team to work closer with our creative agency as well as create content ourselves which can be an absolute blast!

AMBASSADOR SENDOUTS 💌

As a community manager, I always have a pulse on our most engaged brand fans and influencers. I love to surprise and delight followers with goodies to try out. If we get feedback in return, that’s even better!

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